FYIC/BUS 102: Home

Welcome

The resources on this page will help you find strong and credible research and data. Use the handout linked below to help you search effectively. For more help, try the database videos linked on the left side of the screen or contact Abi Morgan.

BUS 102/FYIC - Databases Search Tips & Tricks

Best Bets

Business Source Complete
Use this to find journal, magazine, and news articles.

It also includes other sources of full-text information such as country economic reports and detailed company profiles for 10,000 of the world's largest companies through Datamonitor.
Hoover's D&B Business Browser
Use to research companies and create lists of companies.
IBISWorld
This is a source for in-depth overviews on US industries, including supply chain drivers.
Marketline
This has both industry and company reports, including international information.
Mediamark
Mediamark is a database of US consumer survey data that provides information on typical consumers of various products including demographics and media usage. For instructions on logging in and using this database, see the Mediamark Handout
Mintel Academic
Reports on consumer groups and industries with especially good data on psychographic information (for example, what motivates consumers to buy something).
SimplyAnalytics
This allows you to create tables, maps, and rankings using demographic, consumption, and psychographic data.
Statista
Use to find statistics on almost any topic. Remember to use the Citation Tool in Statista to create a citation for you.

Categorized into 21 market sectors, it provides direct access to quantitative data on media, business, finance, politics, and a wide variety of other areas of interest or markets. Statista includes data sources such as market research reports,Â trade publications, scientific journals, and government databases. For each statistic, metadata is also provided including but not limited to source, release date, number of respondents, and any other relevant details to facilitate verification of all statistical information available in the database.

Your Librarian

Abigail Morgan

Email Me

Contact:

206 King Library

513-529-2789

Subjects:Anthropology, Business, Economics, Education, Marketing

Last Updated: Oct 20, 2020 3:35 PM
URL: https://libguides.lib.miamioh.edu/BUS102-FYIC
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