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CMR 361: Marketing for the Small Business (Curtis): Databases


Consumer Data

Market, Industry & Company Data

Database Video tutorials

Articles & More - reaching a wider variety of publications

Articles & More

  • Start searching for articles here (searches 80 databases at once).
  • Use limiters - peer-reviewed, subject, date, etc.  
  • Use "Cite" tool on the right to create an APA or MLA citation.
  • "Research Starter" provides a topic overview.
  • To share this article, copy the Permalink on the right in the item record. (not the browser URL)

Watch:  Articles & More (Burke, 3:00 min., 2018)

Marketing Research Guide

The Marketing Research Guide, developed by business subject specialist librarian Abigail Morgan, provides access to many other marketing and general business resources.  Consult the guide for lists of databases and guidance on using them to find the marketing information you need.