MKT 415: Home

It is a valuable source of information on the delivery of health care to the older population and its associated costs and policies are particularly well covered, as are public policy issues, theories of aging, Social Security, Medicare/Medicaid, marketing to older adults, elder care, Alzheimer’s, financial and retirement planning, fitness, nutrition, and housing.

MEDLINE contains bibliographic citations and author abstracts from biomedical journals published in the United States and other countries. The database contains citations dating back to the mid-1950's. Journal articles are indexed for MEDLINE using NLM's subject heading system, MeSH (Medical Subject Headings).

It also includes other sources of full-text information such as country economic reports and detailed company profiles for thousands of the world's largest companies. Includes some ahead of print content.

Categorized into 21 market sectors, it provides direct access to quantitative data on media, business, finance, politics, and a wide variety of other areas of interest or markets. Statista includes data sources such as market research reports, trade publications, scientific journals, and government databases. For each statistic, metadata is also provided including but not limited to source, release date, number of respondents, and any other relevant details to facilitate verification of all statistical information available in the database.

Miami's subscription includes access to data from the EASI Standard Package (which includes data from the year 2000, 2010, Current Estimates, and Five Year Projections), the EASI Life Stages Package, the Experian SimmonsLOCAL, and the Nielsen Claritas PRIZM&‌Acirc; Data Packages.

If you already have a NYTimes.com account using your university e-mail address, you may log in with those credentials. Students may also be asked to enter their anticipated graduation date. When you see START YOUR ACCESS, the expiration time and date of your pass will appear. Go to NYTimes.com and enjoy full access from any location. Faculty, staff, and students will need to renew their access every 6 months from an on campus location, as prompted by the NYT

• Go to the WSJ registration page.
• Enter first and last name
• Select an Account Type from the dropdown: Student, Professor, or Staff
• Enter your email address and create a password. The email address and password will allow access on other devices outside of the university network.
• Click Create to complete registration and create your WSJ subscription.
• Once you have an account you can go directly to: https://www.wsj.com/